Our Project

Our Project

Going to school with a backpack full of supplies, books, and a heart ready to learn seems normal to us. But there are places where finishing basic primary school education is not even an option.

Why girls are not in school

Thirty-four million girls of primary school age do not attend school due to reasons such as poverty, child marriage, and gender-based violence (varies among countries/communities). Also, low-income families mostly favor boys when investing in education. That’s not so good, right? That’s why we want to do our part to stop this trend.

Changing lives with every purchase

Maayee will provide a school uniform to one primary school girl in a poor community for every item purchased.

Why uniforms?
One of the most significant barriers that stand between girls and education is money. In Sierra Leone, primary education is free for all, but uniforms are not, and many families cannot afford them. “I always feel upset when I’m not in a uniform,” said Memunatu, a pupil at DEC Primary School.

Not wearing a uniform can make students feel left out and less motivated to participate in school. This is not ideal for learning, as feeling left out could negatively affect their learning outcomes. [source]

By lessening the financial pressure on parents’ shoulders, we remove one big obstacle between girls and education. The uniforms will be sewn by local tailors in the village and its surroundings, boosting employment and economic activities in poor villages.

Of course, we know providing school supplies won’t solve the problem. So, with every collection, Maayee will run mentoring sessions at the recipient schools, where we introduce them to creative activities they’re not usually exposed to, like art, photography, or even breakdancing. During these sessions, we inspire girls to learn more and highlight the advantages of completing education for their families.

By giving them what they need for school and motivating them to learn, we help keep girls in school. This will have long-term positive effects on the girls’ lives as well as their communities. We help break the vicious cycle of poverty with education and pave a brighter and broader path for the girls’ future.


“Girls’ education strengthens economies and reduces inequality.” UNICEF

“Girls who receive an education are less likely to marry young and more likely to lead healthy, productive lives. They earn higher incomes, participate in the decisions that most affect them, and build better futures for themselves and their families. It contributes to more stable, resilient societies that give all individuals – including boys and men – the opportunity to fulfill their potential.” – UNICEF

32 million

Primary school-aged girls are out of school.


4 times

more girls are out of school in comparison to boys of the same background.



fewer Child deaths worldwide, if all women had a primary school education.


1.7 million

children would be saved from malnutrition if all women completed primary school education.



of illiterate adults are women



of global GDP increase if we achieve gender equality in the workforce


Introducing Isatu and the girls of DEC primary school

Our first recipients will be the girls of DEC Primary School, a community-based school in Masheri Potho Village of Sierra Leone. In fact, our first design is inspired by a drawing done by one of its pupils, Isatu Kanu.


Watch the video to find out more about Isatu and the girls of DEC Primary School.